Good & evil
are an abstraction …
Ergo,
Maxwell House coffee
is good and evil
to the last drop
PROMOTED AD
“The golden knife”
A message from our Founder
“The philosopher-singer,
Vaughn Monroe had it all wrong,
Ghost riding in the sky
is something I could totally get into.
I certainly could think of
worse ways to spend an eternity.
ii.
Like, for instance,
regular non-ghost cow herding.
Regular cow-herding doesn’t
sound great to me at all.
***
But you can see the dilemma,
as I probably can not be one,
without first being the other.
iii.
Of course, ghost riding
is not for everybody.
Which is why here at the labs
of trefology, before a
new member starts on their
journey, they are first
asked to search for
their own ‘golden knife.”
iv.
What is a golden knife?
“Example:
Once during one of our long family
drives up to the mountains,
my father turned to me & asked
what my golden knife was.
***
My ears suddenly pricked up
and I was woken from my backseat
long-drive fog.
***
“Golden knife?” I asked, excitedly,
looking around.
“Golden knife?”
v.
My dad just shook his head
& turned his attention back
to the road.
***
“Forget it,” he said,
& we continued on with our silent
drive to top of Raymond Mountain.
vi.
Later, after we arrived
at the family cabin,
my mother explained that my father
had asked me if I had a goal in life.
But I assured her I all ready had
— and that was to find the elusive,
magical golden knife, as promised
to me by Fortuna.
***
And I vowed to my mother that
from that day forward
I would never stop looking.
“Never-never.”
***
DO YOU KNOW WHERE YOUR MAGICAL GOLDEN KNIFE IS HIDDEN?
(If you all ready have your golden knife, might we hold it for a bit?)
t r e f o l o g y 